At Enea, we are devoted to providing the best digital experience for you as a visitor to our website, enea.com, and its subdomain info.enea.com (both from now on referred to as “website”). We also strive to be fully transparent on how we utilize personal information should you decide to disclose such information. From time to time, we will also acquire other types of information and data by using cookies. The choice to accept cookies is entirely yours. If you prefer not to consent to cookies, we’ll only use those necessary for our website’s core functions and security. You can update your cookie preferences or withdraw your consent anytime – simply adjust your settings here.
What are Cookies?
Cookies are small pieces of data in the form of text that allow us to store information about your visit to our website. Cookies are stored in your web browser. Depending on what cookies you accept, this information might be about you, your preferences, or your device. It is mainly used to make the site work as expected (essential cookies), give us anonymous analytics (analytics cookies) over website visits, and give you a more personalized experience (marketing cookies).
Why do we use cookies?
We collect and process your data on this site to better understand its use (Analytics) and provide you with relevant communication (Marketing).
We don’t share your data with any third party unless required by law. You can consent to all or selected purposes or decline all except for strictly essential cookies.
We use both session cookies and persistent cookies with a specific expiry time. We also use a limited set of first- and third-party cookies for marketing purposes, which are set for our website (enea.com and info.enea.com).
As part of our commitment to ensuring the security and integrity of our website, we always keep a weblog of IP addresses visiting our site for a limited time, regardless of what choice of cookies you have made. However, this information is only accessible by our webmaster and hosting center and is not used unless there is a security breach.
In our privacy policy, you will learn more about how we handle personal data and your legal rights.
How does your cookie consent affect the personal data we collect?
If you are already familiar with the concept of cookies, you can go directly to the sections about how the cookies you have accepted impact the personal data we collect and process:
How Enea Uses Cookies and Why
When you use and access the Website, we may, after your consent, place several cookie files in your web browser. This includes essential cookies needed for the site to function, as well as analytics and marketing cookies. We will ask for new cookie consent after six months.
If you have accepted only essential cookies
We set essential cookies to enable certain website functions; these cookies are set if you choose to accept only essential cookies or if you ignore our cookie settings pop-up.
What essential cookies mean for you:
- In this case, we do not set any analytics or marketing cookies.
- We have other means to identify that there has been a session on our website, but that information does not contain any personal data, and we will not be able to identify you when you return to the site.
- We also categorize the type of pages that the session has visited for our anonymous analytics.
The essential cookies we set and why:
| Cookie | Type | Duration | Used for |
|---|---|---|---|
| __cf_bm | First-party, Session Cookie | Expires after 30 min of continuous inactivity by the end user or when the browsing session ends. | Cloudflare’s bot products identify and mitigate automated traffic to protect our website from bad bots. Cloudflare places the __cf_bm cookie on end-user devices that access our website, which is protected by CloudFlare’s Bot Management or Bot Fight Mode. The __cf_bm cookie is necessary for these bot solutions to function properly. |
| ppms_privacy_ <site id> | First-party, Persistant Cookie | 12 months | Stores your consent to data collection and usage, .i.e., the choice you have made in the cookie consent pop-up when you entered this website for the first time. We will ask for new consent every 6 months. |
| wp-wpml_ current_ language | First-party, Session Cookie | When the browsing session ends. | Stores your language settings for this site. |
If you have accepted all cookies or analytics cookies
In addition to the essential cookies mentioned above, we will set an analytics cookie on your browser. We will also set the marketing cookies if you have accepted all cookies.
What analytics cookies mean for you:
- We will collect and store anonymized information about your computer and your visits to and use of Enea’s website. (enea.com and info.enea.com)
- This includes geographical location down to the city level, browser type and version, operating system, referral source, length of visit, page views, and website navigation.
- We will also be able to know that you have returned to our site for analytics purposes, but we will not know who you are.
The analytics cookies we set and why:
| Cookie | Type | Duration | Used for |
|---|---|---|---|
| _pk_id. <site id> | First-party, Persistent Cookie | 13 months | Recognises website visitors (anonymously – no personal information is collected on the user). |
| _pk_ses. <site id> | First-party, Persistent Cookie | 30 minutes after the visitor’s last activity. | Identifies the pages viewed by the same user during the same visit. (anonymously – no personal information is collected on the user). If the cookie doesn’t exist, it means that the session ended more than 30 minutes ago and was counted in the _pk_id cookie. |
If you have accepted all cookies or marketing cookies
In addition to the essential cookies mentioned above, we will set a marketing cookie on your browser. If you have accepted all cookies, we will also set the analytics cookies discussed above. Enea also communicates externally through platforms such as Google Ads and LinkedIn Ads. These platforms will set both first- and third-party cookies on this site (enea.com and info.enea.com) so we can monitor the advertising results.
What marketing cookies means for you:
Cookies for Marketing Automation
- We will collect and store your IP address, which is considered to be personal data.
- We will collect and store your activities on our website, including the pages you visit, forms you submit, and documents you download. But we will not be able to know who you are.
- After you have submitted a web form, we can associate the personal information you have submitted through the form with the marketing cookie stored in your browser (if you have previously opted-in to our marketing cookies). This process makes an unknown visitor known to us. We can now associate the previous (since the marketing cookie was accepted) and future web activities to, e.g., your name and company.
- If you have opted in to receive emails from us, we can also see what marketing emails you have opened and what links you have clicked on in the email.
- The purpose of collecting this personal data for marketing is to track your activities on our web and marketing emails to give you a personalized experience and only send information that is relevant to you.
- Note that if you change your cookie consent and redraw your acceptance of marketing cookies, the cookie may still be in your browser. However, we will no longer be able to track your activities. The activities up to this point will remain in our marketing automation system. You may request the removal of such data through the form on our privacy policy page.
Cookies for LinkedIn Insights tag
The LinkedIn Insight Tag, a service provided by LinkedIn Ireland Unlimited Company, is a small piece of code that we have installed on our website to receive reports on the performance of our ad campaigns. This tag allows us to track conversions and get website analytics that would help us optimize our ads. Here below is what you need to know:
- LinkedIn Insights Tag collects behavioral data related to the pages you have visited and how you have interacted with our website (e.g., page views, form submissions, clicks).
- Additionally, the tag collects data about visit timestamps, device and browser characteristics, referrer URLs, and IP addresses (truncated or hashed for privacy).
- LinkedIn does not share their users’ personal data with us. We only receive summary reports about our website visitors and ad performance, which do not identify any individuals.
The purpose of the above data collection is to measure the performance of our LinkedIn ad campaigns, understand visitor interactions on our website, build targeted advertising audiences, and improve our overall marketing strategies.
Data processing and storage:
All data processing performed by the Insight Tag is handled by LinkedIn on its servers in the U.S., without the involvement of any subcontractors or sub-processors. Please note that LinkedIn follows the EU-U.S. Data Privacy Framework, which provides strong protection for personal data sent from the EU/EEA. Learn more about EU/EEA, UK, and Switzerland data transfers.
Data retention:
- Direct LinkedIn member IDs are removed within 7 days.
- Pseudonymized data is deleted after 180 days.
Your Rights and Choices:
- Consent: We only use the LinkedIn Insight Tag with its associated cookies after you accept the Marketing cookies through our cookie banner.
- Opt-out: You can withdraw your consent anytime by updating your cookie settings on our website.
- LinkedIn Controls: as a LinkedIn member, you can manage how your data is used for ads in your LinkedIn account settings.
Legal Basis
Your consent is the legal basis for processing your data via the LinkedIn Insight Tag, in accordance with Article 6(1)(a) of the GDPR.
To learn more about how LinkedIn processes data, please visit LinkedIn’s Privacy Policy. We share this information to maintain transparency regarding our use of the LinkedIn Insight Tag and to meet GDPR requirements. If you have any questions or concerns about our data practices, please contact us at [email protected].
Cookies for Google Ads Tag
The Google Ads tag (previously known as gtag.js) is a piece of code that we add to our website to enable various Google advertising services. This tag allows us to measure the effectiveness of our ads and track conversions. We don’t use it for remarketing purposes (showing ads only to previous web visitors).
The data collected through the Google Ads tag helps us:
- Measure Ad Performance: Understand how our ads are performing so we can improve our advertising.
- Conversion Tracking: See what actions users take after clicking our ads, like using a contact form or downloading a document.
Data processing and storage:
While the Google tag itself does not store data permanently, it facilitates the transmission of data to Google’s servers, where it may be temporarily stored for processing. The data includes user interactions with ads and website activities related to conversions.
To ensure security and improve its services, Google also keeps a record of the ads it serves on its logs, which typically includes your , IP address, browser type and language, date and time of your visit, and other cookies that may uniquely identify your browser. To protect your privacy, Google removes part of your IP address after 9 months and deletes cookie information after 18 months.
Your Rights and Choices:
- Consent: We only use Google Ads Tag with its associated cookies after you accept the Marketing cookies through our cookie banner.
- Opt-out: You can withdraw your consent anytime by updating your cookie settings on our website.
- Google Ads Controls: You have the choice to control the Google ads you see and turn off personalized ads through Google ad settings or to manage cookies on your .
To learn more about how Google processes data, please visit Google’s Privacy Policy and the Privacy Ads Control. We share this information to maintain transparency regarding our use of the Google Ads Tag and to meet GDPR requirements. If you have any questions or concerns about our data practices, please contact us at [email protected].
The marketing cookies we set and why:
| Provider | Cookie name | Type | Duration | Used for |
|---|---|---|---|---|
| Pardot | visitor_id <id> | First-party, Persistent Cookie. Also set for info.enea.com. | 13 months and 6 days | This cookie is set by our marketing automation system, Pardot. It holds a unique identifier of you as an individual. When set, all activities on our website, including the pages you visit and the documents you download, will be tracked. When you fill in a web form and provide details such as name and email, these tracked activities and any future activities will be coupled with your name. Because we host documents for download, web forms, and landing pages on info.enea.com, the cookie is also set for this domain. |
| Pardot | visitor_id <id>-hash | First-party, Persistent Cookie. Also set for info.enea.com. | 13 months and 6 days | This cookie is related to the visitor_id |
| Pardot | lpv952443 | First-party, Persistent Cookie. Only set for info.enea.com | 30 min | This cookie is set to keep us from tracking multiple page views on a single asset over a 30-minute session. For example, if a visitor reloads a landing page several times over a 30-minute period, this cookie keeps each reload from being tracked as a page view. |
| li_fat_id | First-party | 30 days | This cookie uses a member indirect identifier to track your activity on the website and improve your experience. | |
| li_gc | Third Party | 6 months | This type of cookie is used to store your consent regarding the use of cookies for non-essential purposes. | |
| bcookie | Third Party | 1 year | This is a browser identifier cookie to uniquely identify devices accessing LinkedIn to detect abuse on the platform and diagnostic purposes. | |
| lidc | Third Party | 24 hours | This cookie is used to optimize data center selection. | |
| li_sugr | Third Party | 90 days | This cookies is used to make a probabilistic match of a user’s identity. | |
| AnalyticsSyncHistory | Third Party | 30 days | This LinkedIn cookie is used to store information about the time a sync took place with the lms_analytics cookie. | |
| UserMatchHistory | Third Party | 30 days | LinkedIn Ads ID syncing. | |
| TAID | Third Party | 14 Days | This cookie is used for targeting purposes to store Google IDs so that your activity can be linked across devices (if you’ve previously signed in to your Google Account on another device), in order to show relevant & personalized advertising across all devices. | |
| IDE | Third Party | 13 months EEA UK / 24 months elsewhere | The IDE cookie is used to personalize the ads you see that are relevant to you based on previous web visits analytics. These cookies measure the conversion rate of ads presented to the user. | |
| test_cookie* | Third Party | 15 minutes | The test_cookie is set by doubleclick.net and is used to determine if the user’s browser supports cookies. | |
| FPGCLAW | Third Party | 90 minutes | This cookie is used to track campaign related information (analytics) on the user related to ads. | |
| FPGCLDC | Third Party | 90 days | Used to write Google Ads click IDs into first-party cookies. This cookie is used to help us determine how many times users who click on our ads end up taking an action on our site. |
Other general links to external websites
When you browse this website, you are provided with the option to navigate to a variety of external websites. When you select the option to view the content from these websites, you are taken away from Enea’s website and to the other site, where various cookies may be used throughout your visit.
Enea is not responsible for any cookies used once you have left enea.com.
How can you manage or opt out of cookies?
You can change your cookie consent and redraw your acceptance of any cookies set by Enea at any time.
If you would like to delete cookies or instruct your web browser to delete or refuse cookies, please visit the help pages of your web browser. For more information about managing cookies, please see http://www.aboutcookies.org/.
Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display correctly.